SaaS price changes — July 2026

Every change verified against the vendor's own page or the Internet Archive

A monthly summary of the SaaS pricing changes we verified in July 2026, drawn from the same ledger as SaaS price changes. Each entry is checked against the vendor's own page or the Internet Archive before it's published here.

What changed in July 2026

  • 6 companies changed pricing
  • 2 price increases
  • 0 price decreases
  • 9 packaging/plan changes

Notable changes

  1. AthenaHQ: Plan renamed: "Self-Serve" → "Starter" ($295) ($295 → $295) evidence ↗
  2. Unify: Growth plan removed (was $1,740/month, billed annually) evidence ↗
  3. Unify: Pro plan added at $60 per user/month evidence ↗
  4. Unify: Free plan added at $0 per user/month evidence ↗
  5. Unify: Base plan added at $20 per user/month evidence ↗
  6. Instantly: Bundles Starter plan added at $94/month evidence ↗
  7. Instantly: Bundles Agency plan added at $555/month evidence ↗
  8. Instantly: Bundles Scale plan added at $194/month evidence ↗
  9. Common Room: Essential: $2100 → $2500/month (+19%) (changed between 19 May 2026 and 8 Jul 2026) ($2100/month → $2500/month) evidence ↗
  10. Warmly: AI TAM Agent plan removed (was $15000/year) evidence ↗
  11. lemlist: Email: $39 → $69 per user/month; billed annually $31 → $55 (+77%) ($39 per user/month → $69 per user/month) evidence ↗

Methodology

Every change listed here was verified against the vendor's own pricing page or an Internet Archive snapshot before publication. A month's page is only published once at least 5 verified changes have landed in it.

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Sources

  1. Internet Archive (Wayback Machine) — AthenaHQ pricing page, 29 Jul 2026Internet Archive (Wayback Machine) · Pricing page · checked 29 Jul 2026Supports: Plan renamed: "Self-Serve" → "Starter" ($295)
  2. Internet Archive (Wayback Machine) — Unify pricing page, 10 Jul 2026Internet Archive (Wayback Machine) · Pricing page · checked 10 Jul 2026Supports: Growth plan removed (was $1,740/month, billed annually)
  3. Internet Archive (Wayback Machine) — Instantly pricing page, 9 Jul 2026Internet Archive (Wayback Machine) · Pricing page · checked 9 Jul 2026Supports: Bundles Starter plan added at $94/month
  4. Internet Archive (Wayback Machine) — Common Room pricing page, 8 Jul 2026Internet Archive (Wayback Machine) · Pricing page · checked 8 Jul 2026Supports: Essential: $2100 → $2500/month (+19%) (changed between 19 May 2026 and 8 Jul 2026)
  5. Internet Archive (Wayback Machine) — Warmly pricing page, 5 Jul 2026Internet Archive (Wayback Machine) · Pricing page · checked 5 Jul 2026Supports: AI TAM Agent plan removed (was $15000/year)
  6. Internet Archive (Wayback Machine) — lemlist pricing page, 3 Jul 2026Internet Archive (Wayback Machine) · Pricing page · checked 3 Jul 2026Supports: Email: $39 → $69 per user/month; billed annually $31 → $55 (+77%)