About IndustryLens

Most B2B teams track competitors with a Google Alert and a spreadsheet nobody keeps current. Three weeks later it's out of date and buried in a doc no one opens.

Naveed Ratansi

Founder · IndustryLens

Naveed Ratansi is the Founder of IndustryLens. He works with B2B SaaS sales, marketing, and product teams to turn competitor activity across 350+ data sources into weekly intelligence they can act on.

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Why we built it

Enterprise tools like Klue and Crayon solve this, but they gate pricing behind a demo and buyers tell us they pay roughly £17K–£87K a year. Sales engagement tools like Apollo and Outreach handle the workflow, but don't do competitive intelligence at all.

IndustryLens is built for the gap in between: automated monitoring across 350+ sources, verified insights every week, and battlecards your sales team will actually use. From £149 a month, no annual commitment.

350+

Data Sources

Automated QA Checks

Day Free Trial

What we believe

Four principles that shape every product decision.

Verified, not vibes

Every insight passes 29 automated checks before it reaches your team. If we can't verify it, we don't ship it.

Built for teams without CI analysts

Enterprise CI tools assume a dedicated analyst. We assume you don't have one, so one person can run competitive intelligence for the whole org.

Monitoring, not searching

ChatGPT gives you a snapshot. IndustryLens tracks what changed since last week, across 350+ sources, with evidence attached.

Recommendations, not just data

Every insight comes with a recommended action, so marketing, sales and product teams know what to do about it, not just what happened.

See it for yourself

Add your competitors and get your first Monday briefing within a week.

30-day free trial, set up with you on a 30-minute call. No card.

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