Competitive intelligence, priced for your team.

Klue and Crayon start at €20K–€40K/year and require a demo call to find out the actual number. Both require a dedicated CI analyst to run them. IndustryLens starts at €59/month — pricing published right here, no demo gate. Pay monthly and cancel anytime, or save 20% on annual. You get battlecards, confidence scoring, and role-specific recommendations that enterprise tools charge 100× more for. Read the head-to-head comparisons at https://industry-lens.com/alternatives/klue and https://industry-lens.com/alternatives/crayon.

Per-seat pricing punishes teams for inviting the people who'd benefit most — the AE who wants the battlecard before a call, the PMM who wants a competitor tear-down, the founder who wants the weekly briefing. Klue, Crayon, Kompyte, and Apollo all charge per user. IndustryLens charges per company tracked, so everyone in your org can read the insights without you watching the meter.

Any organisation you want tracked. Most teams start with direct competitors, but the same slot works for a client account you report on, or a prospect you are running ABM against — the monitoring, battlecards and briefing are identical either way. Plans include 3, 10, 30 or 50 companies. If you need a number in between, add companies to any plan at +€8/month each rather than jumping a whole tier.

Not the company count — you can already track a large book on Scale, and add more at €8/month each. Enterprise is for teams that need sources we do not monitor off the shelf (private feeds, niche trade publications, your own internal data), dedicated analyst time each month on top of the automated pipeline, and SSO/SAML with a full security review. Unlimited companies come with it, but they are not the reason to buy it.

A competitive briefing in your inbox at 07:00 local time. 5–7 verified insights with urgency + confidence scores, per-competitor battlecards (what changed, what it means, what to do), cross-competitor trend signals, and role-specific recommendations. The dashboard stays available for deeper analysis and historical trends.

ChatGPT doesn't know what your competitors did last Tuesday. IndustryLens is a live monitoring system — 350+ sources checked every week, 30 automated checks on every insight, and a confidence score across 4 real dimensions before anything reaches your briefing. No hallucinations, no stale training data, no unsourced claims.

Every insight is scored across 4 dimensions: Specificity (how precise is the claim), Actionability (can you act today), Novelty (is this new information), and Evidence Quality (how reliable are the sources). Each dimension scores 1–5 with a written rationale — so your team knows exactly how much to trust each claim before acting on it.

All sources — pricing pages, homepages, ad libraries, reviews, and social — are checked every week. Your Monday briefing covers everything that moved in the previous 7 days. Battlecards rebuild automatically from the latest data.

Both options are on the pricing page. Monthly billing has no commitment — cancel anytime. Annual billing saves you 20% (€47/mo for Starter, €120/mo for Growth, €200/mo for Professional, €280/mo for Scale), paid upfront for 12 months. Either way, your data is held for 30 days if you cancel and come back.