AI Visibility Tool Price Index
The cheapest paid plan on each of the 18 AI-search visibility tools we track, read live from each vendor’s own pricing page, with the unit, the price per tracked prompt where the vendor publishes a prompt count, and which vendors changed price in 2026 according to our verified pricing-change ledger.
By Naveed Ratansi · Data as of 2 November 2026
Entry price, by tool
15 of the 18 tools publish an entry price; the rest are sales-led or demo-gated, marked “On request”. Every figure below links to the exact vendor page it was read from.
| Tool | Entry price | Plan | Per tracked prompt | Source |
|---|---|---|---|---|
| Rankscale | $20/mo | Essentials plan, annual billing only; Pro at $99/mo is the cheapest monthly plan | — | rankscale.ai/pricing |
| Otterly.ai | $29/mo | Lite plan, 15 prompts; the pricing page shows €29/mo to visitors in Europe | $1.93 | otterly.ai/pricing |
| GetIntel | $29/mo | Monitor plan, 25 buyer questions checked daily | $1.16 | getintel.ai/pricing |
| Surfaced | €39/mo | Starter, billed annually; free plan available | — | getsurfaced.ai/pricing |
| Knowatoa | $59/mo | Starter plan | — | knowatoa.com/pricing |
| LLMrefs | $79/mo | All in One plan, 500 prompts, billed monthly | $0.16 | llmrefs.com/#pricing |
| Mentionable | €249/mo | Repriced: "Présence" plan, 50 questions tracked, 3 AI engines, 1 country, ex-VAT; the old €79/mo Growth plan is gone | €4.98 | mentionable.ai/pricing |
| Peec AI | $95/mo | Starter plan, 50 prompts, 3 models; now billed in USD, was €85 EUR | $1.90 | peec.ai/pricing |
| OpenForge | $149/mo | Local and brick-and-mortar plan, per location; monthly billing | — | openforge.ai |
| Semrush AI Toolkit | $199/mo | Starter SEO + AI Search, 50 tracked prompts | — | semrush.com/pricing |
| Ahrefs Brand Radar | $199/mo | Brand Radar AI, standalone; prompt packages from about $50/mo | — | ahrefs.com/pricing |
| Scrunch AI | $250/mo | Core plan, 125 prompts | $2.00 | scrunch.com/pricing |
| AthenaHQ | $295/mo | Starter, monthly; free tier available | — | athenahq.ai/plans |
| Goodie AI | $295/mo | Repriced: Core plan, billed monthly, 110 prompts, 5 models, 7-day free trial; was $399/mo billed quarterly/annually | $2.68 | higoodie.com/pricing |
| Evertune | $60/mo | Repriced: new self-serve Starter plan, 5,000 prompt credits, 5 models, 7-day free trial, plus 10% of ad media spend if Ads Agent is used; the old $800/mo Pro plan is now demo-gated only | — | evertune.ai/pricing |
| Profound | On request | Entry tier is "Trial" — free, 50 prompts/day for 7 days — before a demo-gated, sales-led Enterprise plan | — | tryprofound.com/pricing |
| Brandlight | On request | Demo only, no public pricing | — | brandlight.ai |
| Conductor | On request | All tiers via demo or sales | — | conductor.com/pricing |
Method: for each vendor, the cheapest paid plan of its core product on its own pricing page, read live in a browser on 2 November 2026 (see the AI Search Visibility Tools hub for the same figures with full source citations). Semrush AI Toolkit and Ahrefs Brand Radar auto-detected a EU location on this check and served EUR pricing; their USD figures above are carried forward from the prior check and will be reverified next cycle. Prices and plan inclusions change without notice — verify with the vendor before buying.
Which vendors changed price in 2026
- Scrunch AI: Core plan added at $250/month evidence ↗
- Scrunch AI: Explorer plan removed (was $100/month) evidence ↗
- AthenaHQ: Essential plan added evidence ↗
- AthenaHQ: Starter plan added at $295/month evidence ↗
From our verified SaaS price-change ledger, which only lists a change once it is confirmed against the vendor’s own page or an Internet Archive snapshot. Most of the 18 AI-search tools above are not yet curated into this ledger, so an empty history here means we have no verified row yet, not that the vendor never repriced.
Common questions
What is the cheapest AI visibility tool?
Of the 18 tools we track, the lowest published entry price is Rankscale's Essentials plan at $20/month (annual billing only). Among tools billed monthly, GetIntel and Otterly.ai are next, at $29 a month each. 3 of the 18 tools don't publish a price at all and are sales-led or demo-gated.
Which AI visibility tools changed price in 2026?
Two changes are confirmed in our verified pricing-change ledger this year: AthenaHQ added a self-serve Starter plan at $295/month on 29 July 2026 (previously its cheapest paid tier required a demo), and Scrunch AI replaced its $100/month Explorer plan with a $250/month Core plan on 14 February 2026 — an entry-price increase of 150%. We only report changes we hold vendor-page or Internet Archive evidence for; other tools on this list may have also repriced without yet having a verified row in our ledger.
How is "price per tracked prompt" calculated?
Entry-plan price divided by the number of tracked prompts the vendor states for that exact plan on its pricing page. We only compute it where the vendor states a concrete prompt count for the entry plan — tools metered in credits or AI responses (not 1:1 with a prompt) are left out rather than estimated.