The competitive intelligence tool built for marketing teams
The competitive intelligence tool built for marketing teams
The competitive intelligence tool built for marketing teams
The competitive intelligence tool built for marketing teams
Your competitors are launching campaigns, shifting messaging, and changing pricing every week. IndustryLens tracks it all across 30+ sources and delivers what matters to your inbox — so you always know what’s changed and what to do about it
Your competitors are launching campaigns, shifting messaging, and changing pricing every week. IndustryLens tracks it all across 30+ sources and delivers what matters to your inbox — so you always know what’s changed and what to do about it
Your competitors are launching campaigns, shifting messaging, and changing pricing every week. IndustryLens tracks it all across 30+ sources and delivers what matters to your inbox — so you always know what’s changed and what to do about it
Your competitors are moving. Is your marketing team keeping up?
Your competitors are moving. Is your marketing team keeping up?
Your competitors are moving. Is your marketing team keeping up?
With IndustryLens
Competitor ad launches, messaging shifts, and pricing changes caught automatically
Competitor ad launches, messaging shifts, and pricing changes caught automatically
Competitor ad launches, messaging shifts, and pricing changes caught automatically
Competitor ad launches, messaging shifts, and pricing changes caught automatically
Hours saved every week — monitoring runs in the background across 30+ sources
Hours saved every week — monitoring runs in the background across 30+ sources
Hours saved every week — monitoring runs in the background across 30+ sources
Hours saved every week — monitoring runs in the background across 30+ sources
Weekly insights delivered to your inbox and Slack, ready to share with your team
Weekly insights delivered to your inbox and Slack, ready to share with your team
Weekly insights delivered to your inbox and Slack, ready to share with your team
Weekly insights delivered to your inbox and Slack, ready to share with your team
Always-current battle cards backed by real data, not guesswork
Always-current battle cards backed by real data, not guesswork
Always-current battle cards backed by real data, not guesswork
Always-current battle cards backed by real data, not guesswork
Before IndustryLens
Finding out about competitor campaigns weeks after they launched
Finding out about competitor campaigns weeks after they launched
Hours wasted manually checking ad libraries, review sites, and social feeds
Hours wasted manually checking ad libraries, review sites, and social feeds
Battle cards that are outdated the day they’re created
Battle cards that are outdated the day they’re created
Scattered intel that never makes it to the people who need it
Scattered intel that never makes it to the people who need it
Built for marketing teams. Useful across your whole company.
Built for marketing teams. Useful across your whole company.
Built for marketing teams. Useful across your whole company.
IndustryLens is designed for the people who need competitive intelligence most — your marketing team. But the insights naturally flow to product, sales, and leadership too.
IndustryLens is designed for the people who need competitive intelligence most — your marketing team. But the insights naturally flow to product, sales, and leadership too.
Marketing
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
Marketing
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
Marketing
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
Marketing
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
Launchs
Products
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
Launchs
Products
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
Launchs
Products
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
Launchs
Products
Track competitor campaigns, messaging shifts, ad strategies, and content moves — all in one place. No more piecing together intel from six different tabs.
Example: “Competitor X launched a LinkedIn campaign targeting your exact audience with a free trial offer — here’s their creative, messaging angle, and how it compares to your current positioning.”
New feature
Intercom rolled out conversation insight feature
New launch
;Hubspot launched new Smart Outreach template
Updated pricing
Pipedrive updated pricing for growth plan
Sales
Up-to-date battle cards and timely pricing intel so your sales team can counter offers and win deals with current data, not last quarter’s PDF.
Example: “Competitor Z dropped their pricing by 20% this week — here’s how to position against it.”
New feature
Intercom rolled out conversation insight feature
New launch
;Hubspot launched new Smart Outreach template
Updated pricing
Pipedrive updated pricing for growth plan
Sales
Up-to-date battle cards and timely pricing intel so your sales team can counter offers and win deals with current data, not last quarter’s PDF.
Example: “Competitor Z dropped their pricing by 20% this week — here’s how to position against it.”
New feature
Intercom rolled out conversation insight feature
New launch
;Hubspot launched new Smart Outreach template
Updated pricing
Pipedrive updated pricing for growth plan
Sales
Up-to-date battle cards and timely pricing intel so your sales team can counter offers and win deals with current data, not last quarter’s PDF.
Example: “Competitor Z dropped their pricing by 20% this week — here’s how to position against it.”
New feature
Intercom rolled out conversation insight feature
New launch
;Hubspot launched new Smart Outreach template
Updated pricing
Pipedrive updated pricing for growth plan
Sales
Up-to-date battle cards and timely pricing intel so your sales team can counter offers and win deals with current data, not last quarter’s PDF.
Example: “Competitor Z dropped their pricing by 20% this week — here’s how to position against it.”
How IndustryLens Works
How It Works
How IndustryLens Works
Get up and running in minutes, not weeks. IndustryLens makes competitor
research and intelligence effortless for your team
Get up and running in minutes, not weeks. IndustryLens makes competitor research and intelligence effortless for your team
Up and running in minutes, not weeks
Get up and running in minutes, not weeks. IndustryLens makes competitor research and intelligence effortless for your team
1
1
Pick your competitors
Pick your competitors
Tell us who you want to track. No spreadsheets, no setup headaches
Tell us who you want to track. No spreadsheets, no setup headaches.
IndustryLens automatically tracks 30+ signals daily — ads, social, reviews, website changes, content, and more — filtering out the noise.
IndustryLens automatically tracks 30+ signals daily — ads, social, reviews, website changes, content, and more — filtering out the noise
2
2
We monitor everything
We monitor everything
3
3
Get Insights that matter
Get insights that matter
Get Insights that matters
Receive weekly digests via email and Slack with only the insights your team needs to act on. No dashboard required
30+ signals. One clear picture
30+ signals. One clear picture
30+ signals. One clear picture
Instead of checking competitors across dozens of platforms, IndustryLens consolidates
everything into focused, verified updates
We track 30+ touchpoints to give teams a structured, verified view of competitor activity
We track 30+ touchpoints to give teams a structured, verified view of competitor activity
Websites
Feature releases, pricing changes, homepage messaging
Websites
Feature releases, pricing changes, homepage messaging
Websites
Feature releases, pricing changes, homepage messaging
Websites
Feature releases, pricing changes, homepage messaging
Social Media
Posts, engagement shifts, messaging themes (LinkedIn, X, Instagram, Facebook)
Social Media
Posts, engagement shifts, messaging themes (LinkedIn, X, Instagram, Facebook)
Social Media
Posts, engagement shifts, messaging themes (LinkedIn, X, Instagram, Facebook)
Social Media
Posts, engagement shifts, messaging themes (LinkedIn, X, Instagram, Facebook)
Paid Ads
Campaign launches, creative direction, targeting signals (Google, Meta, LinkedIn)
Paid Ads
Campaign launches, creative direction, targeting signals (Google, Meta, LinkedIn)
Paid Ads
Campaign launches, creative direction, targeting signals (Google, Meta, LinkedIn)
Paid Ads
Campaign launches, creative direction, targeting signals (Google, Meta, LinkedIn)
Reviews Sites
Sentiment trends, recurring complaints, feature requests (G2, Capterra, Trustpilot, Glassdoor)
Reviews Sites
Sentiment trends, recurring complaints, feature requests (G2, Capterra, Trustpilot, Glassdoor)
Reviews Sites
Sentiment trends, recurring complaints, feature requests (G2, Capterra, Trustpilot, Glassdoor)
Reviews Sites
Sentiment trends, recurring complaints, feature requests (G2, Capterra, Trustpilot, Glassdoor)
News & Press
Funding, partnerships, leadership changes
News & Press
Funding, partnerships, leadership changes
News & Press
Funding, partnerships, leadership changes
News & Press
Funding, partnerships, leadership changes
YouTube
Product demos, walkthroughs, strategy videos
YouTube
Product demos, walkthroughs, strategy videos
YouTube
Product demos, walkthroughs, strategy videos
YouTube
Product demos, walkthroughs, strategy videos
Newsletters
Promotions, editorial focus, messaging priorities
Newsletters
Promotions, editorial focus, messaging priorities
Newsletters
Promotions, editorial focus, messaging priorities
Newsletters
Promotions, editorial focus, messaging priorities
Events & Webinars
Specified topics, target personas, and roadmap indicators.
Events & Webinars
Specified topics, target personas, and roadmap indicators.
Events & Webinars
Specified topics, target personas, and roadmap indicators.
Events & Webinars
Specified topics, target personas, and roadmap indicators.
Where IndustryLens Gets Its Insights
Instead of scattered, manual checks, get focused competitor updates from
multiple data sources, helping your team act faster with clarity.
Where IndustryLens Gets Its Insights
Instead of scattered, manual checks, get focused competitor updates from
multiple data sources, helping your team act faster with clarity.
Where IndustryLens Gets Its Insights
Instead of scattered, manual checks, get focused competitor updates from multiple data sources, helping your team act faster with clarity.
Where IndustryLens Gets Its Insights
Instead of scattered, manual checks, get focused competitor updates from
multiple data sources, helping your team act faster with clarity.
Simple, transparent pricing
Simple, transparent pricing
Simple, transparent pricing
Enterprise-grade intelligence at a fraction of the cost. Every plan includes all core features — AI battlecards, cross-competitor insights, weekly digests, Slack integration, raw data access, and full dashboard.
We track 30+ touchpoints to give teams a structured, verified view of competitor activity
We track 30+ touchpoints to give teams a structured, verified view of competitor activity
Monthly
Annually
20% Save
Starter
For solo marketers & small team
€59
Monthly subscription
Start for Free
Includes
Up to 3 competitors
1 team seat
30-day history
Standard email
support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Growth
🔥 Most popular
Best for growing companies
€149
Monthly subscription
Start for Free
Includes
Up to 7 competitors
3 team seat
90-day history
Priority email
support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Professional
Best for established teams
€249
Monthly subscription
Start for Free
Includes
Up to 15 competitors
10 team seat
12-month history
Priority email
support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Enterprise
Best for large organisations
Custom
Monthly subscription
Contact Us
Includes
Unlimited competitors
Unlimited seat
Full history
Dedicated account manager
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
30-day free trial. No credit card required. Cancel anytime.
Monthly
Annually
20% Save
Starter
For solo marketers & small team
€59
Monthly subscription
Start for Free
Includes
Up to 3 competitors
1 team seat
30-day history
Standard email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Growth
🔥 Most popular
Best for growing companies
€149
Monthly subscription
Start for Free
Includes
Up to 7 competitors
3 team seat
90-day history
Priority email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Professional
Best for established teams
€249
Monthly subscription
Start for Free
Includes
Up to 15 competitors
10 team seat
12-month history
Priority email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Enterprise
Best for large organisations
Custom
Monthly subscription
Contact Us
Includes
Unlimited competitors
Unlimited seat
Full history
Dedicated account manager
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
30-day free trial. No credit card required. Cancel anytime.
Monthly
Annually
20% Save
Starter
For solo marketers & small team
€59
Monthly subscription
Start for Free
Includes
Up to 3 competitors
1 team seat
30-day history
Standard email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Growth
🔥 Most popular
Best for growing companies
€149
Monthly subscription
Start for Free
Includes
Up to 7 competitors
3 team seat
90-day history
Priority email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Professional
Best for established teams
€249
Monthly subscription
Start for Free
Includes
Up to 15 competitors
10 team seat
12-month history
Priority email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Enterprise
Best for large organisations
Custom
Monthly subscription
Contact Us
Includes
Unlimited competitors
Unlimited seat
Full history
Dedicated account manager
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
30-day free trial. No credit card required. Cancel anytime.
Monthly
Annually
20% Save
Starter
For solo marketers & small team
€59
Monthly subscription
Start for Free
Includes
Up to 3 competitors
1 team seat
30-day history
Standard email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Growth
🔥 Most popular
Best for growing companies
€149
Monthly subscription
Start for Free
Includes
Up to 7 competitors
3 team seat
90-day history
Priority email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Professional
Best for established teams
€249
Monthly subscription
Start for Free
Includes
Up to 15 competitors
10 team seat
12-month history
Priority email support
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
Enterprise
Best for large organisations
Custom
Monthly subscription
Contact Us
Includes
Unlimited competitors
Unlimited seat
Full history
Dedicated account manager
API Access + CRM Integration
All plans include: AI battlecards • Cross-competitor insights • Weekly email digests • Slack integration • Raw data library • Full dashboard
30-day free trial. No credit card required. Cancel anytime.
Why teams switch from manual research to IndustryLens
Why teams switch from manual research to IndustryLens
Why teams switch from manual research to IndustryLens
1
15+ hours saved per month
no more manual competitor checks across dozens of
platforms
2
Always current
Insights update weekly, not whenever someone remembers to check
3
Ready in minutes
Add your competitors and start receiving insights this week. No consultants, no 12-week onboarding
4
Cancel anytime
no annual contracts, no lock-in
IndustryLens
FAQs
IndustryLens
FAQs
IndustryLens
FAQs
Answers to your most common questions about IndustryLens.
What is IndustryLens?
Who should use IndustryLens?
Designed for fast-moving B2B teams across Marketing, Sales and Product roles who need timely, strategic competitor insights without the high cost or complexity of enterprise tools.
Is it customisable by team role?
What kind of competitor data does IndustryLens track?
How will I receive competitor insights?
Why should I start using IndustryLens now?
How much historical data does IndustryLens store for my competitors?
How is IndustryLens different from using ChatGPT, Claude, Perplexity or other AI tools for competitive research?
How often is the competitor data updated?
What is IndustryLens?
Who should use IndustryLens?
Designed for fast-moving B2B teams across Marketing, Sales and Product roles who need timely, strategic competitor insights without the high cost or complexity of enterprise tools.
Is it customisable by team role?
What kind of competitor data does IndustryLens track?
How will I receive competitor insights?
Why should I start using IndustryLens now?
How much historical data does IndustryLens store for my competitors?
How is IndustryLens different from using ChatGPT, Claude, Perplexity or other AI tools for competitive research?
How often is the competitor data updated?
What is IndustryLens?
lndustryLens is an agentic AI competitor intelligence tool for small and mid-sized B2B companies. It automatically tracks your competitors across websites, social media, newsletters, reviews, and more delivering clear, actionable competitor insights to your team
Who should use IndustryLens?
Is it customisable by team role?
What kind of competitor data does IndustryLens track?
How will I receive competitor insights?
Why should I start using IndustryLens now?
How much historical data does IndustryLens store for my competitors?
How is IndustryLens different from using ChatGPT, Claude, Perplexity or other AI tools for competitive research?
How often is the competitor data updated?
What is IndustryLens?
Who should use IndustryLens?
Designed for fast-moving B2B teams across Marketing, Sales and Product roles who need timely, strategic competitor insights without the high cost or complexity of enterprise tools.
Is it customisable by team role?
What kind of competitor data does IndustryLens track?
How will I receive competitor insights?
Why should I start using IndustryLens now?
How much historical data does IndustryLens store for my competitors?
How is IndustryLens different from using ChatGPT, Claude, Perplexity or other AI tools for competitive research?
How often is the competitor data updated?
Stop guessing. Start knowing
See what your competitors are doing this week. Start your
free trial — no credit card required.
Stop guessing. Start knowing
See what your competitors are doing this week. Start your
free trial — no credit card required.
Stop guessing. Start knowing
See what your competitors are doing this week. Start your free trial — no credit card required.
Stop guessing. Start knowing
See what your competitors are doing this week. Start your
free trial — no credit card required.